New Product Development in the Age of IoT

New Product Development in the Age of IoT

If you’re responsible for new product development in your company, you will be familiar with the several steps of that process. Experts mostly separate the new product development process into seven or eight steps, starting with idea generation and finishing with a post launch review. The fact that more and more things become smart; i.e. they either feature some intelligence or they are connected and controlled through the IoT, has significant implications on new product development, particularly on its very first phases. Traditionally, ideation and screening of first product ideas have focused on research, brainstorming, SWOT analysis, market and consumer trends, and so forth. All these activities imply certain hypotheses and more or less tangible perceptions of products or product components. This works fine, as long as the final product is a one-way product; i.e. once produced and sold it won’t change (other than to age and break, ultimately). However, smart things aren’t on-directional, but bi-directional: they communicate, they change, and therefore their effects on consumers are far more complex and variable than those of their „dumb“ predecessors. The smarter a thing, or a group of things, is, the more complex the situations they will create for their environment and […]

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Organizing a System of 10 Billion People

Organizing a System of 10 Billion People

In this post, I will make some predictions on the nearer and farther end of the Quantified Self movement. Using McLuhan’s Tetrad, I will argue that Quantified Self will get huge incentives from enhancing healthcare, crowdsourcing science, and support a strong common ground, people will organize their life upon. Also, Quantified Self will weaken institutionalized medical care, and it might even obsolesce governmental surveillance by pushing moral control from institutions back to communities. By this, Quantified Self retrieves a form of communal life that could be called a bucolic, but also global village. Finally, Quantified Self, together with the web and social media, can become part of an adaptive, global operational system that make a population of 10 billion people sustainable. Organizing a System of 10 Billion People Quantified Self – this means tracking your life, analyzing the data, sharing intimate details, and changing behaviour. Self-tracking has become a huge thing recently. It is a complex built on three rather new technological pillars: wearable technology, hardware to measure your life, sensors that everyone can carry around, second ubiquitous mobile technology, thus the means to emit the data at once into the cloud, and finally social media everyone participates in and […]

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