Wearable Data Hack 2015 – Official Announcement
Munich, 19 June 2015 – On the weekend of June, 19-21, Stylight, Datarella and Macromedia University proudly present the first hack day on wearable tech applications, data and design – the Wearable Data Hack 2015. the Wearable Data Hack 2015 will be the first occasion for most of the participants to share their views and ideas and jointly gather experience with the new data realm.
Apple calls the Apple Watch “Our most personal device ever”. And with good cause: The data from wearable tech, smartphones and smartwatches are really the most personal data ever. Our mobile devices accompany every step we take, every move we make. A plentitude of sensors on the devices draw multidimensional pictures of our daily lives. Applications of wearable data range from fitness to retail, from automotive to health. There is hardly an industry that cannot make direct use of it. And yet, wearable apps are still in their childhood.
Telling the stories of people’s lives
Wearable data is not an end in itself. Data is the raw material of our behavior. After data has been collected it has to be analyzed. There are algorithms which define the semi-finished results – these have to be enriched with other, contextual data. Analyzed and enriched data result in stories describing our lives.
Data & Design
For decades, designers have been seeking to design products to meet the seemingly never-ending rise of consumption. Since then, we appear to have evolved from an industrial economy to a knowledge- and data-driven economy. New models of thinking and new patterns of behavior and social values appear. Design thinking seems to provide some answers – it focuses on a human-centered approach, which combines design activities with research on human needs, and technological and business aspects, in order to create knowledge and solutions for highly complex problems.
Hackers, designers and thinkers can choose from these tracks:
– Data-driven business models for wearables
– Data-driven wearables
– Smartphone app (Stand alone / comb with smartphone)
– User Experience
– Open Data / Shared Data
– Medical data / mHealth
We invite hackers, designers and thinkers to meet each other, to discuss and find ways of using data in order to tell the people’s lives and create examples of socially relevant technology.
Friday, 19 June – Sunday, 21 June
Stylight, Nymphenburger Str. 86, München.
Stylight’s lofty office is well established as one of Munich’s coolest venues for Hackathons and perfectly suited to accommodate up to 100 participants.
“STYLIGHT is the first ‘shoppable’ fashion magazine in Germany. The STYLIGHT editorial team creates the best inspirational content every day, satisfying all the lifestyle news their users crave. No matter whether it’s fashion, beauty or stars – STYLIGHT is the number one website for inspirational excellence linked with innovative online shopping technology. With STYLIGHT you will never miss out on a trend again and can shop featured products instantly from all your favorite online stores.
Datarella is the mobile data technology company. The Munich-based startup taps into smartphones and wearable devices to harvest the data. Datarella supports data-driven analytics and product development for connected cars, smart home, mHealth, and retail.
Macromedia University follows these developments in its capacity as a university, and conceives itself as a place for reflecting on all aspects of media society. Our courses of study cover the broad spectrum of modern media careers, from management, and content jobs such as journalism, to the creative fields of design, gaming, and film and television. With over 80 professorships and over 2000 students in all five media centers of Munich, Stuttgart, Cologne, Hamburg, Berlin and Milan, the University trains the next generation of media talent for an international media society.